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4.2” Electronic Shelf Label

Minew MTag4201 Eink Display digital price tag applied with the latest Bluetooth Low Energy 5.0 technology combined with Nordic chips. The working temperature between 0℃ to 50℃ plus IP67 waterproof. With average updates of 2 times per day, the battery life can last up to 5 years. Minew MTag Series ESLs not only can accurately display products with price information but also support users' template editing. All MTag Series Electronic Shelf Labels have three-color LED lights and the optional NFC function. Users can simply bind and manage labels through the Minew Smart Retail IoT Cloud Platform.

Minew offers a complete solution that includes Tags, Gateway, Mobile APP, and Smart Retail IoT Cloud Platform. If you are interested in this project and want to make a small trial, please do not hesitate to contact our staff for assistance.


• Bluetooth Low Energy 5.0

• Long lasting battery life up to 5 years

• Nordic nRF52 series

• Bi-directional wireless communication

• High-quality dot matrix Eink display

• Template editing

• Multi-language support

• QR code, Barcode, NFC for online-offline interactions

• LED lights

• IP 67 standards


Size 4.20 inch
Dimensions (mm) 99 x 93.5 x 13.5
Weight (g) 110
Active display area (mm) 84.80 x 63.60
Resolution (pixels) 400 x 300
Pixel density 120 DPI
Pixel colors Black/white/red/yellow
Viewing angle 180°
Communication method Bluetooth Low Energy 5.0
Battery CR2450 x 4
Battery lifetime 5 years
Operating temperature 0℃ to 50℃
Compliance CE, FCC, ROHS


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